Maxis has been a cornerstone of the Malaysian consumer mobile space since we started our operations over 27 years ago. As the nation’s leading converged solutions provider, our value propositions now encompass a wide range of products and services that complement each other to offer a complete, converged connectivity experience.

We remain focused on providing attractive Enterprise offerings to our customers – this includes continuously refining and optimising our portfolio and rolling out innovative, customer-first solutions in order to strengthen our market leadership in the sector.

Maxis continues to expand its network coverage footprint, while enhancing service quality and adopting more state-of-the-art capabilities to provide a reliable and seamless Unmatched Personalised Experience for our customers.

Maxis places great emphasis on innovation as a fundamental catalyst for growth and productivity, especially in the rapidly evolving digital landscape. As a result, we invest not only in innovative measures to improve our operations, but also in funding new ventures and growth areas in strategic verticals.

At Maxis, we are guided by our ‘Unmatched Personalised Experience’ (UPE) philosophy to prioritise our customers in all our Customer Experience (CX) activities. Our commitment to creating UPE puts people first with the aid of technology, developing easy-to-use and accessible solutions tailored specifically to the needs of all Malaysians.

At Maxis, our people are our greatest assets. We strive to bring the absolute best out of our people and ensure that they share the same vision in all that we do – to Always Be Ahead™.

Maxis has made good inroads with key digital capability transformation programmes and is now pivoting towards business value realisation of these new digital capabilities as well as focusing on customer transformational initiatives.

Our strategy for enabling a digitally inclusive society focuses on bringing the best of technologies to enable the community to Always Be Ahead™ in a changing world.

At Maxis, we are deeply concerned about climate change and fully aware of the need for mitigating action. To that end, we have continued to deploy initiatives that minimise our impact on the environment and closely monitor our business operations to address the impact of climate change on our activities.

Maxis has a zero-tolerance policy against bribery and corruption and is committed to the highest ethical standards and compliance with anti-corruption local laws, regulations and policies. Our Integrity and Governance Unit (IGU) implements, monitors, strengthens, and evaluates anticorruption controls in Maxis through the Maxis Integrity & Compliance framework (MICF) and Anti-Money Laundering / Countering Financial Terrorism (AML/CFT) framework.

Maxis strives to protect our brand’s reputation with responsible procurement practices through robust risk management to identify gaps. As such, Maxis is governed by robust policies and procedures that provide guidelines in the process of sourcing, vendor selection, assessment and performance-monitoring of our suppliers.

As technology continues to advance and businesses become more digital, the risk of cybersecurity threats becomes increasingly prevalent. With customer data at stake, protecting our network and ensuring the security of customer information is a key priority. Maxis continues to focus on a holistic approach in addressing these risks through our three strategic cybersecurity pillars: Protecting the Brand and Ensuring Compliance; Embedding Security in DNA; and Strengthening Cyber Resilience and Supporting Digitalisation.