Maxis Berhad | Annual Report 2012

Maxis Berhad // Annual Report 2012 65 In 2012 we saw accelerated growth in demand for Maxis Home services driven mainly by aggressive marketing campaigns and attractive packages for our Internet solutions. The signing of a strategic partnership with Astro on 30 August 2012, which combines the best of Maxis’ Internet access with Astro’s rich content, further strengthened the foundation for enhanced and richer Maxis Home service offerings for consumers. These joint offers were initially launched on our own built fibre footprint toward the end of 2012, and will be available across the full fibre footprint in the early part of 2013. Home Fibre Internet Maxis’ Home Fibre Internet service is now available to more than 1.3 million homes in the Klang Valley, selected areas of Penang, Johor Bahru, Ipoh, Melaka, Negeri Sembilan and Kedah through our own fibre optic infrastructure and the National High- speed Broadband (“HSBB”) initiative. We introduced highly competitive packages in 2012, allowing consumers to access the Internet at speeds of 10 Mbps, 20 Mbps or 30 Mbps, depending on their needs. Existing Maxis mobile customers can enjoy further rebates on their Maxis Home Fibre Internet subscription. These packages come with free allocated voice minutes to Maxis Mobile numbers and selected IDD destinations, unlimited calls to Maxis fixed lines, free devices and value-added services. Home Wired Internet Our Home Wired Internet (“ADSL”) and fixed line telephony (“POTS”) services are available to customers in selected areas in the Klang Valley, Nilai, Seremban, Ipoh and Johor Bahru as part of the Home proposition in these areas. Current packages offer competitively priced ADSL broadband with speeds of up to 2 Mbps with additional package bundles of free Maxis Wireless Broadband. Customers can add on fixed line telephony for local, national, mobile and international calling. They can also opt for value-added services such as caller line identification presentation (“CLIP”), voicemail, call waiting, call forwarding, three-way calling and call barring. INTERNATIONAL GATEWAY SERVICES Maxis International offers voice termination services mainly to overseas telecommunications carriers and domestic wholesale companies for termination of traffic into and out of Malaysia and for our own outbound international traffic. All international voice traffic from the Company’s mobile and fixed line operations passes through Maxis International’s gateway. Maxis International currently has bilateral connections with 82 carriers in 34 countries. It has invested in a number of submarine cable systems to carry its international voice and data traffic. Maxis International derives revenues from outgoing international calls made by our own customers in Malaysia and settlements from overseas telecommunications operators for incoming calls which use our facilities. Maxis International in turn, incurs costs to overseas telecommunications operators for the use of its facilities when outgoing calls are made from Malaysia. WHAT’S INSIDE HIGHLIGHTS OUR STRENGTH LEADERSHIP OUR BUSINESS IN ACTION CORPORATE RESPONSIBILITY