Maxis Berhad | Annual Report 2012

Maxis Berhad // Annual Report 2012 4 Revenue RM9.0 b Non-Voice (1) 45.6% OF MOBILE REVENUE Subscriptions (2) 14.1 m EBITDA RM4.4 b Continued market leadership Revenue growth of 1.9% YoY Mobile revenues increased by RM91 million to RM8.5 billion primarily driven by growth in non-voice revenues Enterprise fixed revenues increased by 12.2% or RM22 million to RM203 million International Gateway revenues increased by 25.6% or RM40 million to RM196 million with a focus on more profitable routes Home revenues grew by 82.4% or RM14 million to RM31 million Non-voice revenue grew 5.8% YoY to RM3.9 billion and its share of mobile revenue grew 2.1% points to 45.6% Growth in non-voice revenue was driven by mobile Internet, fixed wireless broadband, content services and device sales. SMS declined slightly YoY while mobile Internet and other data services grew strongly. Non-SMS based mobile data now forms more than 63.6% of non-voice revenue Wireless broadband revenue from postpaid and prepaid wireless broadband dongles and fixed wireless broadband services grew 6.8% YoY. While the dongle-based wireless broadband revenue was stable, fixed wireless broadband was the main contributor to growth during the year Continued leadership in both postpaid and prepaid subscriptions 14.1 million subscriptions of which 12.9 million were revenue generating subscriptions 628,000 wireless broadband subscriptions Mobile Internet users reached 7.8 million, a 4.1% increase YoY. 63% of our mobile base now are data users. Smartphone penetration reached 39% of which more than half are super smartphones, i.e. iPhone, BlackBerry, Android and Windows Mobile based phones EBITDA (Earnings Before Interest, Tax, Depreciation and Amortisation) of RM4.4 billion was lower by RM64 million or 1.4% YoY EBITDA margin of 48.6% was lower by 1.7% points, and continues to be industry-leading