My EG Services Berhad Annual Report 2020

ANNUAL REPORT 2020 35 OUR BUSINESS MODEL Concession Services Kiosk Mobile phone Computer Counter Commercial Services Model leverages on strong customer insight and proprietary technology Model is replicated in other markets beyond Malaysia – Indonesia, Bangladesh and the Philippines Users access the MYEG portal via multiple access points. These include electronic and in-person channels. Users have access to a wide and expanding range of government and commercial services. Please see page 33 for a full range of our services. Service is provided to users via the online portal itself and delivered to users’ homes/ offices or over the counter. MYEG’s business model is unique and robust. It is dynamic and responsive to changes in the external operating FOWJSPONFOU FTQFDJBMMZ XJUI UIF DPOTUBOU FWPMVUJPO JO àOUFDI BOE UIF POTFU PG UIF $07*% QBOEFNJD Essentially, the Group is a digital enabler of a spectrum of concession (government) and commercial services. We serve as a dependable and reliable “bridge” between users and the government – digitalising the provision of various essential services that is ultimately aligned with the aspirations of governments in realising a more digitalised nation. These services are provided to users over multiple channels. Users only need to access the MYEG portal through any electronic device BOE GPMMPX UIF TUFQ CZ TUFQ QSPDFTT UP BQQMZ GPS SFMFWBOU QFSNJUT SFOFX MJDFOTFT BDDFTT WBSJPVT IFBMUIDBSF SFMBUFE offerings or use other services. Payment is made via the portal and the necessary documentation is then delivered online, at the counter or to the doorstep via courier. Users enjoy anytime, anywhere ease of access to a wide range of important services, not forgetting convenience and at affordable costs. Travel times are also reduced and this enhances productivity while also helping to reduce carbon emissions. Essentially, MYEG strives to provide a convenient customer experience or journey in the consumption of its services. Customers literally have a wide range of services readily available. Similarly, businesses and employers seeking UP FOHBHF JO UIFTF F HPWFSONFOU TFSWJDFT DBO BMTP CFOFàU GSPN UIJT JODSFBTFE BDDFTTJCJMJUZ BOE DPOWFOJFODF XIJDI potentially bolsters their operational efficiency, by leveraging on MYEG. OUR BUSINESS