122 MY E.G. SERVICES BERHAD Registration No. 200001003034 (505639-K) MATERIALITY MATTERS (cont’d) COMMUNITY INITIATIVES MYEG remains dedicated to upholding CSR, as these endeavours bring multiple benefits to the community through the wide range of financial and non-financial support provided to various charitable causes and community programmes. Through community initiatives, MYEG is also able to increase its exposure to the local community and improve its brand awareness. By establishing MYEG as a Group that firmly believes in investing within the community, stronger bonds can be forged with the people in the community, potentially leading to higher usage of the Group’s platform. The local community has allowed MYEG to become the company it is today, and their usage of its products and services is vital for operations. The Group will continue to do its best to assist the community, focusing on welfare, socioeconomic factors, children’s rights and more. KomunitiMYEG, which is MYEG’s CSR arm, comprises employees who volunteer their time and effort in CSR. Employee volunteers here are recognised through appropriate remunerations and responses. Given that MYEG encourages employees to be involved with community initiatives, these employees are rewarded accordingly. Volunteers will be given a certificate of participation and volunteer’s involvement in CSR activities will also be recorded in the employee’s yearly assessment/appraisal i.e. additional marks awarded in their yearly assessment. MYEG wishes to keep close contact with the community and make communication between MYEG and the community as easy as possible. The Group can be contacted through e-mail and phone call whilst also being available on social media such as Facebook and X. Any issues that need to be raised regarding the Group’s services, business practices and operations or even employee conduct is open to discussion. MYEG aims to be as transparent as possible with the community and will try its best to deal with any potential concerns. Notable highlights and information on the Group’s community investment endeavours in FY2023 are as follows: RM3,583.58 total amount invested in CSR efforts (where target beneficiaries are external to MYEG) 52 total number of beneficiaries of community investment activities 42 total volunteer hours 363 employees participated in community investment activities
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