MSTGOLF Annual Report 2024

41 ANNUAL REPORT 2024 MST GOLF GROUP BERHAD STAKEHOLDER ENGAGEMENT MST Golf prioritises strong stakeholder relationships as essential to long-term sustainability, much like the game of golf itself where success is built on collaboration, respect, and shared experiences. As a sport deeply rooted in social interaction, teamwork, and community engagement, golf thrives on strong relationships between players, clubs, retailers, and industry partners. In the same way, our business depends on meaningful engagement with key stakeholders, from employees and customers to suppliers, regulators, and the broader golfing community, to maintain our long-term sustainability. In 2024, MST Golf maintained a proactive approach by engaging stakeholders through diverse channels to address their needs, align with their expectations, and integrate sustainability into our operations. By fostering open communication and collaboration, we strengthen the long-term sustainability of our business and the golf industry. The following table outlines our key stakeholder groups, engagement methods, primary areas of interest, and our response to their evolving expectations.

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