Maxis Berhad | Annual Report 2013

Maxis Berhad | Annual Report 2013 44 To ensure sustainability of the camps, these schools compete in a “National Challenge” in which students and teachers have the opportunity to showcase what they have learnt. Here are the projects that these schools have created: NATIONAL CHALLENGE PROJECTS OUR CORPORATE RESPONSIBILITY Continued NAME OF SCHOOL PROJECT SMK Keningau, Keningau, Sabah Pusat sumber sekolah dalam talian or “Online Library System” Created via an Android application, this project allows users to search for books available in the school, and provides them the opportunity to loan books via the application. SMK Bandar Chiku, Gua Musang, Kelantan EZ-Nasihat or “EZ-Advice” The creation of an anonymous, online counselling service for students of the school to share their problems or seek advice from their teachers. SMK Bario, Bario, Sarawak Bario Educational & Heritage Centre Individuals wishing to know more about Bario can access this offline repository, which showcases information about the village. The data in this digital centre is stored and shared and also made readily available. SMK Sri Gading, Batu Pahat, Johor Projek E-Sarana A portal that facilitates the communication between the teachers of the school and the parents of the students. Sekolah Pendidikan Khas (SKPK), Shah Alam, Selangor The special needs schools worked together to form one project. Projek E-Isyarat This project showcases the various types of hand gestures used in sign language, therefore enhancing and facilitating communication between the deaf community and the community- at-large. Sekolah Menengah Pendidikan Khas Vokasional (SMPKV), Shah Alam, Selangor ASEAN CYBERKIDS CAMP The Maxis Cyberkids Camps have grown to incorporate countries from around the ASEAN region. Under the directive of MCMC and the Ministry of Communications and Multimedia Malaysia (KKMM), we have leveraged our strength and footprint as the leading communications service provider in Malaysia to bring the power of technology and education to the lives of those within the region. In 2013, we saw 70 participants, comprising 51 teachers and 19 students aged 13 to 17 years, from Brunei, Indonesia, Malaysia, Myanmar, Thailand and Vietnam. These youths were not only taught how to apply ICT to enhance their daily lives – they also bonded and shared their cultural experiences with their peers. MAXIS CYBERKIDS CAMPS WITH EMPLOYEES’ CHILDREN This year, we have also extended our primary corporate responsibility programme to our own employees. Two camps were conducted this year, which saw the participation of children aged nine to 11. In order to cater to the needs of these participants, the modules taught throughout this initiative were tailored from the Maxis Cyberkids Camps – which entails exploring and learning about Microsoft Office applications and having a general understanding of the Internet. These modules are also interspersed with team-building exercises meant to build confidence, innovation and creativity. THE MAXIS CYBERKIDS PROGRAMME IN 2014 In 2014, our focus remains on bettering and enriching local communities and truly making a difference. We’re looking at ramping up the number of Maxis Cyberkids Camps that we have throughout the year, in addition to adopting a new initiative – Maxis Cyberkids with the Community. The Maxis Cyberkids with the Community is dedicated to expanding broadband infrastructure and mobile coverage to underserved and rural communities in Malaysia. To ensure sustainability, we will be deploying the Cyberkids programme to these communities, teaching residents various modules, such as how to improve their business through the use of the Internet, and how to maintain and keep track of their daily expenses.