OUR BUSINESS MODEL Attaining homeownership thus meeting a fundamental need for home security Homeownership enables capital appreciation and thus wealth presevation and creation over time Direct and indirect benefits from local infrastructure development Raising the value of landbank, stirring interest and drives socio-economic opportunities Drives commercial activities, creates jobs, and enables urban regeneration Home ownership supports access to better healthcare, education and job opportunities. In essence, home ownership in good locations promotes upward social mobility FOR SOCIETY: MID-RANGED MARKET 58% (<RM600,000) PREMIUM PROPERTIES 2% (>RM1,000,000) ATTAINABLE PROPERTIES 40% (RM600,000 - RM1,000,000) IN ESSENCE, THE MATRIX’S BUSINESS MODEL IS CENTRED ON THE DESIGN, BUILD, SALES OF PROPERTIES AS WELL AS RELATED BUSINESS ACTIVITIES SUCH AS LAND ACQUISITION, PROJECT MANAGEMENT, MARKETING AND BRANDING, RESOURCE MANAGEMENT, STAKEHOLDER ENGAGEMENT AND MORE. Complementing the provision of properties is the Group’s healthcare, education, leisure and hospitality operations. These serve to augment or enhance the lifestyle proposition of Matrix’s townships, namely the Group’s flagship development, namely Bandar Sri Sendayan (“BSS”) township. Beyond property sales, Matrix’s ultimate value creation goal is meeting a significant societal need for quality, value for money properties, especially residential properties that serve as the foundation for the realisation of other values. FOR PROPERTY OWNERS: VALUE CREATION STRATEGIC REVIEW 75 INTEGRATED ANNUAL REPORT 2024
RkJQdWJsaXNoZXIy NDgzMzc=