76 KEYFIELD INTERNATIONAL BERHAD 202001038989 (1395310-M) • Keyfield provided food, festival snacks, and monetary donations to 40 Asnaf families in Taman Mutiara Housing and Bedaun, Labuan. • This programme was organised in collaboration with Rossa Bumi Enterprise. • We allocated RM7,000 for this initiative, helping to alleviate hardships and improve the lives of those in need. • We donated 102 Efinity Water Filters through the “Clean Water for All” project, benefiting 84 households in Kampung Orang Asli Ganggai and 18 households in Kampung Orang Asli Penderas, Perak. • The Group allocated RM10,500 for this initiative, aiming to enhance the villagers’ quality of life with access to clean and sanitary water. SOCIAL RESPONSIBILITY (CONT’D) Community Engagement Keyfield believes in giving back to society and supporting those in need. We engage with communities by supporting various charitable causes and encouraging our employees to participate in CSR initiatives. This reporting year, we invested RM534,986 in various community programmes. CSR programmes and donations are funded through an annual budget, with planned and ad-hoc initiatives reviewed and approved by the CEO. We conduct due diligence on charitable organisations to ensure their authenticity and transparency. By investing in social welfare, we foster goodwill and uplift society in the communities we serve. Community Support and Welfare Water Relief and Community Development Empowering the Bisaya Labuan Community ‘Clean Water for All’: Empowering Villages with Safe Water” Invested RM534,986 for a total of 40 beneficiaries • Supplied newspapers to various schools nationwide to enhance Bahasa Malaysia proficiency. • Aimed to foster reading habits among students by providing them with a daily newspaper. • This sponsorship ran from 1st September 2024 to 31st March 2025. Empowering Education through Newspapers Empowering Education through Newspapers SUSTAINABILITY STATEMENT FY2024 (cont’d)
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