IHH Healthcare Berhad | Annual Report 2024 32 Strategic Report Business Strategy A strong and sustainable strategy underpins our reputation as one of the world’s most trusted healthcare services networks. This has allowed us to deliver consistently excellent clinical care and high performance even amidst a dynamic healthcare landscape. Purpose Touching Lives, Transforming Care ACE Framework Our ACE framework builds upon our past successes and fine-tunes our strategic direction moving forward. Align to propel profitable growth Align all operations with our aspiration to Care. For Good., and co-create a sustainable healthcare system. Challenge to transform Challenge ourselves to transform and future-proof the organisation, with initiatives that enhance process efficiencies in our markets and across the Group. Empower to excel Empower our local markets – including all operations and functions – to chart and drive their growth trajectories and align with national healthcare agendas, while continuing to provide quality care and outcomes for patients. Vision To be the world’s most trusted healthcare services network
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