Asia Media Annual Report 2018

3 | P a g e 1. CORPORATE PHILOSOPHY Asia Media Group Berhad contributes to the sustainable development of society through our business activities in the country and region based on our Corporate Philosophy. Based on our philosophy of “Customer Centric”, we develop and provide innovative and high-quality products and services that meet a wide variety of customers’ demands in order to build a reputable presence in the country’s digital out-of-home industry. FORERUNNER To be a forerunner in digital transit media advertising and provide innovative advertising solutions for our clients. PACESETTER To set a challenging employee goal, building on previous years’ success and to make a strong corporate commitment and enhance corporate value while achieving stable and long term growth for the benefit of our shareholders. CUSTOMER CENTRIC To forge partnerships with our customers and strive to exceed their expectations. HUMAN CAPITAL To emphasize on human capital value and foster corporate culture and policies to strengthen the organization. To promote and engage both individually and with partners in social contribution activities that help strengthen communities and contribute to the enrichment of society. SOCIAL RESPONSIBILITY In order to contribute to sustainable development, we believe that Management interaction with its key stakeholders is of considerable importance and we will endeavor to build and maintain good relationships with our key stakeholders.